This masterclass series is designed for CMOs, Marketing Managers, Marketing Officers, and Entrepreneurs who want to raise the impact of their digital marketing efforts. Participants will benefit from one or all of the sessions depending on their organizational needs and marketing goals.

The sessions will be held online and will be fully interactive. The Series features:

1. The landscape of the digital marketing, social media, and content management eco-system
2. An introduction to Digital Marketing, Social Media and Content Management Tools
3. The fundamentals of strategy design in a digital world
4. Strategies for brand management, content management, and social media management in digital environments